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Quick reference: Plans start at $250
a month on Smart Casual ($50 a billable page), $375 on Professional ($75 a page) and $500 on Black Tie ($100 a page); White Tie is custom,
typically from $125 a page. Five billable pages
minimum at every tier, and each page-type bills as one page through 25 pages, plus one page for its overview (legal pages have none); your sitemap
page is free. You pick your plan. Every add-on works on every plan, with your plan's support response time and the add-on's own guarantees, like uptime. Two top levels need Black Tie: Blogging Pro and E-Commerce Pro. Choose either and your plan moves up with it. If your site collects sensitive information, Analytics & Tracking needs Professional's security baseline. Add-ons never require a page count. Discounts include bulk savings up to $1,000/mo,
annual prepay (pay for 10 months, get 12, two months free), and referral
rewards up to $10,000. Discounts stack; each keeps its own stated limit.
Blueprint + build fee: every build starts with a fixed-fee
Blueprint ($500 or $1,000 up to 10 billable pages; $1,500 or $2,500 for 11–25; $3,000 or
$5,000 at 26+; the lower price is a new build, the higher a rebuild of an
existing site or a scope with 3+ integrations)
that credits 100% into a build fee priced from our published rate card
($250 a page, each page-type's overview page included;
$750 a page-type, covering its layout and up to
25 pages from your content sheet;
$250 per page past 25;
$250 per standard integration; $175/hr for complex integrations, remediation, migration, copywriting and
revision rounds past two, fixed in your Blueprint quote). Annual
prepay halves the build fee before the Blueprint credit applies, and
any credit the halved fee can't use comes off your plan invoices,
starting with the first (it has no cash value and is forfeited if your
plan ends); the balance bills by milestone and is non-refundable once
earned. Professional and Black Tie also carry a one-time baseline
security setup fee by site size ($750 up to 10 billable pages, $1,000
for 11 to 25, $1,500 for 26 and up), half-waived with annual
prepay. Add-on services never add a Blueprint or a build fee of their own,
and the pages they need carry no build fee: a blog's on Blogging Starter
and up, a store's on any E-Commerce plan. Only pages that carry a build
fee count toward the Blueprint and setup-fee bands. See
pricing FAQs for the full policy on billing
and onboarding.
