The short version
In September 2026 we retired our single flat page rate and replaced it with four self-selected service plans. If you are already a client, stop reading here if you like: your original rate stays on the pages we quoted, your agreement is unchanged, and nothing in this post moves your bill by a dollar. The rest of this page is the timeline and the reasoning, published because a pricing change you have to reverse-engineer from a diff of someone’s website is the kind of thing we started this company to be the opposite of.
Where we started
TechTailors launched with one published number: $25 per page, per month, everything included. I still like almost everything about that model. It was calculable in under a minute, it was the same for everyone, and it forced us to publish instead of quote. Our first clients signed on it, and they keep it; their plan even has its own name in our billing system, marked grandfathered, so nobody can “migrate” it by accident.
The flat rate had one honest flaw: it priced every client as if they wanted the same service. A five-page practice site that needs solid hosting and occasional updates was subsidizing the work that regulated businesses actually need: a configured and documented security baseline, signed vendor agreements, breach-readiness runbooks, faster support clocks, and an annual review that ends in an attestation letter a compliance officer can file. Averaging those into one number meant simple sites overpaid and demanding sites underpaid, and the gap widened as we took on more regulated work.
What changed in September 2026
The new model prices the service level, and you pick it yourself. Four plans: Smart Casual at $35/page/month (from $175/month), Professional at $50/page/month (from $250/month), Black Tie at $75/page/month (from $375/month), and White Tie at custom pricing, typically from $100/page. Page-type pricing is unchanged: reusable layouts bill as one line up to 25 instances, and your page count never decides your plan.
Professional and above carry the security baseline as a defined, documented deliverable, with a one-time setup fee by project band ($750, $1,000, or $1,500, half-waived with annual prepay) because configuring it is real work that happens once. The code buy-out became a published ladder: 2× your annual subscription at signing on Smart Casual and 2.5× on Professional and Black Tie, dropping by 0.25× at every anniversary you stay, down to floors of 1.25× and 1.5×, so staying loyal makes leaving cheaper instead of harder. White Tie buy-outs are set in the custom agreement. Bank Pages retired as a product; pages you take offline simply sit in reserve under the reactivation policy. And the annual review now states, in writing, whether you should be paying us less, including recommending a downgrade when that is the truth.
Every number above is live on the pricing page, computable in the calculator, and compared against named competitors with dated sources in the what-a-website-costs series.
If you signed before August 2026
Your rate is the one in your agreement, on the pages we quoted, full stop. We did not raise it, we will not raise it by notice, and our billing system carries your plan under a separate grandfathered identifier so the new catalog cannot touch it. If we ever believe a current plan would serve you better, you will get that as a written proposal at your annual review, with the math shown, and it takes effect only if you sign it. That is the same standard we ask you to hold us to everywhere else: changes arrive as documents, not as surprises on an invoice.
Why publish the history at all
Because published pricing only means something if the changes are published too. Most of our industry quotes by sales call, where the price depends on the call and the history depends on nobody remembering. We would rather show the whole ledger: what we charged first, what we charge now, why it moved, and who it cannot move for. If that transparency is the reason you pick us, it worked exactly as intended.